“Product of the Year” Award

“Product of the Year” Award defining the best products in the Russian photographic market is annually held within the exhibition.

“Product of the Year – Photoforum-2009” Award Winners

“Product of the Year – 2010” Objectives
1) Popularization of new products and technologies in photographic equipment and materials.
2) Assisting consumers in making choice within the wide range of new products. 
3) Promotion of the civilized market of goods and services.
4) Sales stimulation.

“Product of the Year – 2010” Nominations
Section “Photographic devices, equipment and materials”
1) Professional photo camera, Hi-End class
2) Compact digital photo camera, premium class
3) Ultra compact digital photo camera
4) Compact digital photo camera
5) Compact digital photo camera with ultra-zoom
6) SLR digital photo camera (beginner’s leve;)
7) Consumer SLR digital photo camera
8) Semi-professional digital SLR photo camera
9) Professional digital SLR photo camera
10) Lens (consumer)
11) Lens (professional)
12) Compact photo printer
13) Consumer photo printer (up to A4 format)
14) Professional photo printer (up to A4 format)
15) Large format photo printer
16) Multi-function device
17) Scanner
18) Photo kiosk
19) Portable storage device
20) Digital photo album
21) Memory card
22) Digital photo minilab
23) Photo accessories (tripods, filters, flash etc.)
24) Photo paper
25) Studio lighting equipment (budget class)
26) Studio lighting equipment (professional class)
27) Mobile device with built-in digital photo camera
28) Monitor for image processing (budget class)
29) Monitor for image processing (professional class)
30) Computer equipment for photographers
31) Digital photo frame
32) Software for photographers
33) Innovation
34) Design
35) Vendor’s website
36) Mass market customer photo service
37) Exclusive photo service
38) Photo school